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Web Statistics and Analytics

Web analytics is the measurement of the behaviour of visitors to a website.
In a commercial context, it especially refers to the measurement of
which aspects of the website work towards the business objectives.
Several different vendors provide web analytics software and services.



Considering that search engine optimization requires ongoing updating of
Web sites, it makes sense that companies would spend money on their
sites -- and on agencies, including search agencies, that have expertise
with search engines, or if preferred, on SEO learning, coaching and tools.

Search Engine Journal
News and guides to Search Engine optimization and promotion.

Optimization Week
Professional guide to Search Engine optimization.

Optimization Tool
Professional web page analyzer.

Google Analytics (Universal Analytics)
Make profit-generating improvements to your advertising and
your website with Google Analytics. Many compelling features and
benefits for everyone, from senior executives to advertising and
marketing professionals to site owners and content developers.



Google Trends
Google Trends shows you the full search picture
about what people are interested in searching now.

Stay current on the latest web site traffic
to retail sites by world regions.

Internet Traffic Report
The Internet Traffic Report monitors
the flow of data around the world.

Stay current on the latest broadband and
mobile real-time data.



Google Page Rankings Tool Bar
A must-have tool for search engine marketers,
website optimizers, and pay-per-click advertisers.
Includes free pop-up manager and Page Rank.

Alexa Traffic Rankings
Alexa is a very powerful tool used to rank web site traffic. The
tool bar includes free pop-up manager and Alexa Traffic Rank.

IAB - Interactive Advertising Bureau
The IAB is an association dedicated to helping online,
Interactive broadcasting, email, wireless and Interactive
television media companies increase their revenues.

Compete Search Engine
A different style of search engine that helps you find sites and also shows you how safe, popular and valuable each site is. extends the search algorithms, creating useful new information that can help answer questions like: Is this website safe from spyware and other threats like phishing, how many people visit this site and how does it compare to other sites.

Quantcast Internet Ratings
Quantcast is the world's first open internet ratings service.
Advertisers can find reports on the audiences of millions of web sites.
Publishers can ensure their sites are represented accurately by
tagging them for direct measurement. The service is free.

W3Schools Browser Statistics
From the statistics collected by W3Schools over a period of ten years you can read the long term trends of browser usage. The most popular browsers today are Google Chrome, Firefox, Internet Explorer. Safari and Opera, are also followed and measured.


spacerRecommended tools for webmasters

Web Stat Net
WEBSTAT.NET is a free service which provides a detailed analysis including
traffic reports, marketing reports, and visitor profile reports.

Stat Counter
A free yet reliable invisible web tracker, highly configurable hit counter
and real-time detailed web stats. Insert a simple piece of our code on your
page and you will be able to analyse and monitor all your visitors in real-time.

CQ Counter
CQ Counter statistics reports can enable you to identify areas for web site
improvement that can directly impact the performance of your site and
increase your competitive advantage. Get Your Free Web Counter.

Rite Counter
The RiteCounter free invisible hit counter code is extremely simple to add to
your existing web page. Simply cut and paste a piece of HTML code (which we
provide to you), into your existing web page. Get Your Free Web Counter now.

Motigo Webstats
A free counter and web analytics tool,
which will enable you to track the traffic on
your website in real time.


spacerAnalytical tools for webmasters

Extreme Tracking
Extreme Tracking offers a free and also a paid traffic tracking service
for your web site. It shows detailed visitor data and stats instantly.



Inbound Marketing News
Stay current on the latest tips, tools and
resources available at Inbound Marketing News.

Search Engine Optimization Coaching
Learn how to optimize your own web site.

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