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Monthly Newsletter - HTML Format

Internet World Stats News

Number 017 - April, 2006


Internet Usage in EU25



Table of Contents

Editorial

The Internet is many things to different people. For some it is a magical wad, some sort of extraterrestrial force. For others it is a new way to enjoy entertainment and gaming. For others it is a way to socialize with new friends and for dating. For others, it is the new way to do business and politics.

However, before this huge interconnected global market and community can be useful and productive to anyone, you need to do a lot of market research to find the opportunities and the problems for accessing the various segments of this huge market, the needs and wants of the worldwide consumers, the niche markets, and so forth, the list is long.

Internet World Stats helps you to find the size and the location of the Internet Markets, today estimated at 1,022,863,307 people. For the market research part, we have established a new sister web site called
All About Market Research. There you will find market research tools, news articles, and a coaching library. Content is being selected and added all the time, so visit this new site frequently.

You are receiving The Internet World Stats Newsletter because you signed up for a free subscription. To unsubscribe please follow the instructions at the bottom of this newsletter.


Statistics
Internet Usage in the European Union in 2005

Eurostat, the European Union statistical office, has released its 'Internet usage in the EU25' report for 2005. In the EU, more than 40 per cent of individuals use the Internet at least once a week. Across all 25 member states, 48 per cent of households and 91 per cent of enterprises had access to Internet services in 2005; 23 per cent and 63 per cent of them, respectively, had broadband connections.

Household Internet access ranged from 16 per cent in Lithuania to 78 per cent in the Netherlands. In the Netherlands, Luxembourg, Denmark and Sweden over 70 per cent of households have with Internet access. Lithuania, the Czech Republic, Greece, Hungary and Slovakia all had rates under 25 per cent.

In the EU students show the highest rate of Internet access of any user group, with 79 per cent going online at least once a week. More than half of the employed people (55 per cent) do so, while less than a third of the unemployed (32 per cent) do. In the EU, more men than women (49 per cent compared to 38 per cent) access the Internet regularly.

The report summary (pdf) is available here
download report. For further information, please visit the Eurostat web site.

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Demographics
Hispanics in the United States

The Pew Research Center has published a report about the Hispanic population in the United States. The 2000 census marked the Hispanic population at 35.3 million people, an increase of 58% over 1990. Since then, growth has continued at a brisk pace. The total Hispanic population in 2004 was 40.4 million. That is a jump of more than 14% in just four years. The impact of Latino population growth is magnified by the fact that the white and African-American populations are not only stable in size but also aging. As the huge baby boom generation moves toward retirement, young Latinos are filling in behind them.

United States Population Snapshot, 2004

Race and Ethnicity

Population

Percent

Hispanic

40,424,528

14 %

-- Native born

22,381,207

7.7 %

-- Foreign born

18,043,321

6.2 %

Non-hispanic, white

194,876,871

68 %

Non-hispanic, black

34,919,473

12 %

Non-hispanic, Asian

12,342,486

4 %

Non-hispanic, other

5,717,108

2 %

Total population

288,280,465

100 %

Source: Pew Hispanic Center tabulations from the Annual Social and Economic Supplement, Current Population Survey, March, 2004.

The Hispanic population is not a racial group, nor does it share a common language or culture. The single characteristic that all Hispanics share in common is a connection by ancestry to Latin America. This population, in fact, traces its origins to many countries with varied cultures, and while some Latinos have family histories in the United States that date back centuries, others are recent arrivals. Some speak only English, others only Spanish, and many are bilingual. See the Pew report (pdf).

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Market Research
New Tools for Researching the Web

Seekport.co.uk is search engine for the UK and Europe. It also features a very useful free tool called seekbot that was developed to help webmasters check and adapt their web pages to ensure they are built to a good standard for search engines and gain a good ranking on the search engines. Seekbot will count the number of internal and external links on each page. For search, try Seekport , I am sure that you will find it very useful.

Another useful search engine is
Yahoo Site Explorer. It is meant for finding information about URLs and does not support general search queries. Here is how it works: after you type your URL and click on the Explore URL button, you'll see a page with 50 results. Note that, unlike a web search, where users are looking for content, Yahoo Site Explorer results do not include abstracts. It counts and shows all the links for the indexed pages, exploring the web site structure.

And to complete the list, last but not least, here is a search engine that is specialised for searching the news:
topix.net. Try it for researching the world news, the blogs, and local news, as well as thousands of news channels. It makes use of artificial intelligence and special algorithms to produce its unique results pages. And also check our Search Engines section where you can find many more links to all type of useful search engines.


Very truly yours,

Enrique de Argaez,
editor and webmaster



About this newsletter:
IWS News is a monthly opt-in newsletter about Internet marketing research, published for subscribers by Internet World Stats. To update your personal free opt-in subscription, update your address, or to unsubscribe, send this
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