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$4 Billion in SEM in 2004
812 Million People
Use the Internet
Blog Search Engine
Report Q3 2004
USA in July
Index - Definitions
Index - October,2004
Weblogs in English
Search engine news in English
Internet World Stats Blog
July 1 - December 31, 2004
(December 23 2004) -- Check out the new MSN Search Wiki launched today by
Microsoft to gather feedback and gauge reactions to their new MSN
search and MSN desktop search. According to the Wiki, the obvious
competitors of MSN Search are the following:
(December 20 2004) -- The More than half a million people each week are
choosing DSL around the world. DSL - the world's most popular
broadband technology - added another 24 million subscribers in
the first nine months of 2004, according to the latest data
produced for the DSL Forum by industry analyst Point Topic. There
are now 85.3 million subscribers - a growth of more than 39% so
far in 2004. See the new DSL stats page.
(December 14 2004) -- The Search Engine Marketing Professional Organization
(SEMPO) announced the release of a research paper, "The State of
Search Engine Marketing 2004," which found that advertisers in
North America (US and CA) spent $4.087 billion dollars in 2004 on
search marketing programs.
(December 7 2004) -- Blogs, which often provide commentary on content found
elsewhere on the Web and provide links to it, are important to
monitor as well. A fairly new site, Technorati, enables you
to type in your company's Web site or product Web site, or that
of your competitors, and see in real time what everybody's saying
about your or your competitor's site. Not only will this show you
who's linking, but also when the links went live.
(December 3, 2004) -- Our
readers suggested adding the following free tools to the website
SEO section. Try them out and give us your feedback or
(November 18, 2004) -- The
Online Publishers Association (OPA) today released the Internet
Activity Index (IAI) for October 2004. The Index divides and
tracks Internet usage among four distinct activities - Content,
Communications, Commerce and Search - and was produced in
conjunction with Nielsen//NetRatings. It is published monthly by
the OPA. The October 2004 data revealed that Content held its
position as the leading online activity as measured by share of
time spent online.
(November 12 2004) Microsoft
is committed to improving your search experience. They offer to
make it easier and faster to find the information you need, and
help you make the most of the time you spend online with their
NEW MSN Search Engine.
(October 5 2004) - As of September 30, 2004 the number of Internet users in our stats equal 812,931,592, a new record figure. The average penetration rate is now 12.7 %. This means that about 13 out of every 100 persons use the Internet in the world.
Asia continues to lead in the number of surfers with 257,898,314 people, equivalent to 31.7% of the world total. Europe comes next with 230,886,424 surfers, 28.4% of the total. Northern America is third with 222,165,659 Internet users, a 27.3% of the total.
The remaining 12.6% is represented by 55,930,974 users in Latin America, plus 17,325,900 users in the Middle East, 15,787,221 users in Oceania, and 12,937,100 surfers in Africa.
Internet growth to date since the year 2000 has been 125.2%, or about 25% per year. At this rate, Internet will hit one billion users in 2005.
(August 26 2004) - The Online Publishers Association (OPA) announced today the launch of the Internet Activity Index (IAI), a new way of looking at consumer engagement online developed in connection with Nielsen//NetRatings.
The IAI divides Internet usage into four distinct activities: Content, Communications, Commerce and Search. By tracking share of time spent on each activity on a monthly basis, the Index provides a benchmark for charting the relative impact of changing market dynamics on these segments as the Internet continues to evolve.
"Since its initial use primarily as a communications medium, the Internet has evolved into a platform that supports many types of activities and many different business models," said Michael Zimbalist, president of the Online Publishers Association. "It will be fascinating to track macro-level shifts in online activity through the IAI and gain a greater understanding of the level of engagement online consumers have with respect to each of these key segments."
(August 14 2004) - US online retail sales are on a strong growth track, and will likely hit 316 billion dollars by 2010, a technology research firm said.
Forrester Research pegged US online sales at some 144 billion dollars this year, and sees a 14 percent annual growth rate that would bring the Internet sector to some 12 percent of all US retail sales, from less than two percent currently.
Surveys on online spending vary greatly, with differing definitions of the holiday season and online purchases. Government figures, for example, exclude travel bookings and some other services online.
US government data showed 2003 online sales at 54.9 billion dollars, representing about 1.6 percent of all retail sales last year.
By Forrester's calculation, online retail sales will make up seven percent of the total for the United States in 2004.
Forrester said it sees travel
as one of the biggest categories, growing to some 119 billion
dollars by 2010, to be followed by home products (43 billion),
and apparel (28 billion).
(July 19 2004) Overall, in
July 2004 broadband penetration will pass 50% among active
Internet users in the U.S. Hawaii has the highest broadband
penetration in the US, while the Southeast and the Rocky Mountain
states have the lowest residential broadband penetration.
(July 7 2004) The
communications and technology market researcher's 2004 Global
Broadband Subscriber Report indicates that satellite will capture
slightly more than 12 million subscribers by 2008, still only 4
percent of total 2008 market share.
This page features Internet Usage Statistics, Search Engine and Broad Band News from July to December/2004. To read the other historic Blog (since January/2006), please click here. These old Web Logs have been replaced by Internet Stats Today which reports on Updates to the Internet statistics and other content of this website.
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